1920 – 2019

Falcon Enamelware

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THE BRIEF

Improve digital efficiencies for a newly revitalised & iconic 1920s brand.

THE RESPONSE

Rebuild an unwieldy codebase to bring sense and agility; consolidate multiple codebases to make deployment and maintenance a cinch; harness modern optimization techniques to ensure speed and performance; ensure content-flexibility to deliver creative messaging to increase cultural reach and sales.